Trade fair guest adidas Sport eyewear Austria: Big competition

4. October 2021

At the Brandboxx trade fairs, you can experience the unlikely diversity of the domestic and international fashion market in all its colorful abundance. In the area of shoe fashion and accessories in particular, there are constantly revolutionary developments and truly breathtaking design ideas. adidas Sport eyewear Austria is a welcome guest at all trade fairs. The company gives a first glimpse of summer sports glasses trends, accompanied by a grandiose competition.

About adidas Sport eyewear Austria

adidas Sport eyewear AustriaHardly any other name is so closely associated with sporting goods, sports shoes and sportswear as adidas. The company, which was founded in Germany in 1949, is the world’s second largest manufacturer of sporting goods and is constantly expanding its exceptional position through ongoing innovations. This also includes the sports eyewear sector. Whether hobby athlete, leisure athlete or professional, pioneering products with sophisticated frame and filter technology – based on knowledge from customers and world-class athletes – as well as sophisticated design make the glasses an essential companion for all sporting endeavors.

We spoke to Florian Wurm, Marketing Manager Austria of adidas Sport eyewear sales Silhouette, about current developments:

What made you decide to exhibit again and again at the ÖSFA and to work with Brandboxx?

We are always happy to come to the ÖSFA, as it offers us an interesting platform for introducing new products, keeping in touch with existing customers and getting to know new dealers. Working with Brandboxx is very pleasant and uncomplicated.

Which models are particularly popular in summer 2018?

For this summer, the trend is towards light and slim sports glasses, which despite all their functionality are not neglected in terms of fashion and lifestyle.

adidas Sport eyewear win “proshift”!

Run into the new day with one of the most popular sports glasses from the current eyewear range. An exclusive “proshift” model could soon be yours. You can find out how to participate at:


Would you like to visit adidas Sport eyewear at one of our trade fairs and would like to find out more about the accreditation options? The Brandboxx team takes your inquiry happy to meet you.


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