Spring and summer fashion for women 2017

4. October 2021

After a few moderate years, the winter of 2016/17 was tough again and so it is hardly surprising that the sales of winter goods in particular were sensational. In the meantime, spring has arrived. It is blooming and sprouting everywhere, and the thermometer is soon climbing towards early summer. Women are now presenting themselves from their particularly stylish side and dress in the following trends in spring and summer fashion for women 2017.


Fairytale colors

Women's fashion for spring / summer 2017You probably already know some of the spring and summer trends for women in 2017 from the Brandboxx Fashion Premiere, which kept the Austrian fashion industry in suspense last late summer. The trade fair theme “Once Upon a Time” announced a playful, fairytale-like blaze of colors, complemented by fine pastel colors and various shades of blue. This mixture of lightness and intense joie de vivre is indispensable this year and is accompanied by a wide range of diverse and charming fabrics and materials. The spring and summer fashion for women 2017 would be unthinkable without a crochet and knit look and print. Wide trousers and maxi dresses show that the retro chic from last year is far from over.

Styles clash in the fashion world

But what exactly will spring fashion for women in 2017 and the coming summer bring? A true styles clash is currently on the horizon. Denim plays a big role. For Atelier Gardeur, light and medium shades of blue are probably the most important summer colors, together with white, and are presented in an authentically overgrown look with embroidery and rhinestone decorations. In midsummer, cool pastel nuances are on the agenda. They face the next heat wave in a very casual way, preferably in combination with an airy and well-groomed look. Light cotton and washed linen complement light denim. Denim and sea blue are also at the forefront of the Thomas Rath Trousers range. At the same time, the forms exhibited here are announced. Flared, kick flared and bootcut characterize the summer. Also popular everywhere: athleisure, the combination of sporty and casual leisure wear with particularly movement-friendly techno jersey.

Beach and lingerie trends

Women's fashion for summer 2017What would summer be without beach charm? Playful designs and sea colors are totally in in 2017. Rounded off by tunics and jumpsuits as beach companions, the casual beach chic surprises with a clearly young, almost youthful character and high demands on functionality. Incidentally, this is also reflected in the lingerie trends. Underneath, women wear similar summer colors and are inspired by the sun, beach and sea. Complemented by delicate powder and light nude tones, which are almost invisible under summer clothing, the lingerie fashion strives primarily for supple, light and high-quality materials.

The spring and summer fashion for women knows how to inspire once again in 2017. Would you like to know today what’s hot next year? The Fashion premiere (July 30th to August 1st) offers a first outlook on spring / summer 2018 for a selected fashion specialist audience. Would you like to find out more about this fashionable must-attend event or apply for accreditation? The Brandboxx team looks forward to your contact !


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For the sole purpose of better readability, the gender-specific spelling has been omitted. All personal terms on the website (and all integrated documents) are therefore to be understood as gender-neutral. The shortened form of language is purely editorial and does not imply any judgement.