CURRENT FASHION AND TRADITIONAL COSTUME FAIRS IN SALZBURG
FASHION MUST-VISITS AT BRANDBOXX
Visitors can find tomorrow’s fashion today – at the specialised trade fairs at Brandboxx Salzburg. This is particularly true of the fashion events, which are cornerstones of the Austrian trade fair scene. Our fashion and traditional costume fairs in Salzburg highlight the importance of Brandboxx as the national centre of fashion. Various exhibitions and tenants from the Sports & Fashion Center present upcoming highlights.
KEY DATES AT A GLANCE
The following traditional costume and fashion fairs in Salzburg are cornerstones of the Brandboxx event calendar:
- HOT — Traditional Costume & Fashion Order Start: HOT traditionally marks the start of the ordering season for the fashion and traditional costume industry and heralds the start of the trade fair season in the showrooms and on the exhibition floor. From 2025, the trade fair formerly known as HOT1 Tracht & Mode Order Start will be known simply as HOT — Tracht & Mode Order Start.
- SCHICK — The trade fair for fashion, shoes & accessories: SCHICK is the new order date for holistic outfit expertise. It combines the previously independent trade fairs Fashion Premiere, Schuh Austria and Lingerie & Swimwear Salon. The portfolio includes 800 brands from the three sectors. Networking and addressing the next generation with the Talent Day are cornerstones of the trade fair’s success.
- JOT Junior Fashion: With its high-calibre brand portfolio, JOT Junior Fashion is a must-attend event for Austrian and southern Bavarian children’s fashion shops. Brands from all over Europe present the latest trends for the little ones here.
- shoes&bags: a second important date for the shoe and leather goods industry. This shoes fair in Salzburg is especially dedicated to those collections that can or want to show their collections later in the season.
- FESCH – The trade fair for traditional costumes and alpine fashion: THE event for the traditional costume industry: twice a year, all the relevant players come together in Salzburg for FESCH to celebrate the beauty of traditional costume and alpine fashion. With a complete range from head to toe and a great supporting programme, FESCH is the most significant traditional costume fair in Europe.
We are already looking forward to welcoming you to the upcoming fashion, shoes, kids and traditional costume fairs in Salzburg. Click below on the specialised fair of your choice for further information, or get in touch directly with the Brandboxx team.
