Brandboxx trade fairs in Salzburg 2017: 1st half of the year

4. October 2021

In autumn / winter 2017/18, royal, luxurious nostalgia is on the agenda when the fashion world goes on a little journey through time. Under the motto “Kings & Queens”, glamor and glamor are on the autumn-winter agenda. Noble, high-quality materials in a sophisticated mix and warm red-brown tones will be presented at the upcoming Brandboxx trade fairs in Salzburg. Shoes, sports, children’s and swimwear are also on the program. Here you will find an initial overview of the trade fair dates of Austria’s largest fashion retail center in the first half of 2017.


HOT1 / Tracht & Country Premiere (24.-25.1.2017)

It’s now a tradition: The trade fair year begins with a combination of several events. The “Hot as Fashion” and “Ladies First” trade fairs operate under the HOT1 banner. The Tracht & Country Premiere will be held together with the Reed Messe Salzburg.

Schuh Austria (1.-2.2.2017)

Austria’s flagship shoe competence center takes a look at the autumn and winter fashion of the coming year. As part of Schuh Austria, the fixed tenants of the Shoe Exhibition Center and numerous exhibitors in the exhibition halls become trendsetters and present what’s hot.

Fashion Premiere + Lingerie and Swimwear Salon (5-7 February 2017)

Brandboxx trade fair: Fahsion premiere in SalzburgAustria’s largest fashion trade fair is THE hotspot for the who’s who of the local scene. In the Brandboxx, insiders can already see what will be worn next, of course in traditional combination with the lingerie and swimwear salon. The big Fashion Night takes place as part of the Fashion Premiere. The best models present the current trade fair theme on the large Brandboxx catwalk on a glamorous evening.

JOT junior fashion (12-13 February 2017)

The Brandboxx trade fairs in Salzburg 2017 are also aimed at parents and their children. As part of JOT junior fashion, it will be trendy for babies and kids from 0-12 years with the right accessories and shoes.

Shoes & Bags Salzburg 1 (February 19-20, 2017)

Clever shoe fashion and stylish bags round off every successful outfit. At this Salzburg trade fair, early birds get a first foretaste when the industry representatives present their trends.

104. ÖSFA Winter (February 21-23, 2017)

The starting shot for the 2018 winter season will be given in February 2017. On the 104. ÖSFA is quite sporty. Interested trade visitors get valuable insights into the upcoming slope fashion and accessories. Of course, you will also find out what is worn away from the slopes.

Shoes & Bags Salzburg 2 (19-20 March 2017)

Brandboxx trade fair Shoes & Bags SalzburgAnyone who did not strike at Schuh Austria or at the first Shoes & Bags appointment will have another chance: the upcoming shoe and accessory highlights will be presented again.

SOC sales days (February and March 2016)

On five days in February (3rd, 6th, 13th, 21st and 22nd) and three days in March (6th, 7th and 13th March), the Brandboxx showroom tenants present their new collections to an expert audience.

Sports fair hardware (14-17 March 2017)

Austria’s sports world visits the Brandboxx sports fair in Salzburg and presents everything that will be trendy indoors and outdoors. Whether bike tours or hikes, golf or water sports, here you will see the latest trends first.

The Brandboxx trade fairs in Salzburg 2017 promise trendsetter prospects at all fashion levels. If you would like to attend one of the exhibition and sales dates, please send Your contact request to the team that will help you in no time.


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